Channel Audit
Every way a Jacksonville customer can place an order — Google Maps link, website button, third-party apps, phone — and where each one of those paths drops them.
Consultations · Jacksonville FL
Restaurant Ordering
Flow Strategy.
For Jacksonville & St. Johns County restaurants. From a Google Maps tap to a confirmed pickup or delivery order — without losing the customer in the middle.
What's in it
What the strategy covers.
Funnel Mapping
The click-by-click map from a hungry searcher in Fruit Cove or Nocatee to an order confirmed. Marked with every place a real customer has bounced.
Direct-Order Economics
How much each channel costs you in fees, the realistic break-even for adding direct ordering on your site, and the call you should make based on your category and capacity.
Build Plan
A written plan in plain English: what to build, what to skip, what third-party tools to keep, and how the menu, hours, and pickup logistics stay in sync going forward.
How it works
Three steps. No long contract.
01
Discovery
Two-week discovery on your current ordering data (or a representative sample if you're starting fresh). Includes a walkthrough of your kitchen capacity.
02
Working session
90-minute working call. We walk you through the funnel map, the direct-order economics, and the build plan.
03
Build & handoff
Either we build it with our design and dev team, or we hand the plan to your existing team. Either way, we stay available for the first 60 days.
FAQ
Common questions.
Do you handle third-party apps (DoorDash, Uber Eats)?
We integrate them. The strategy is about which channels to keep, which to prioritize, and how to make sure the customer doesn't bounce between three apps before they order.
I already have online ordering. Is this still useful?
Probably yes — most restaurant ordering flows we've audited lose 30-60% of conversion somewhere between the menu page and the order confirmation. We'll find it in the funnel map.
What if I'm a small restaurant with no delivery?
Even better — pickup-only is simpler. The strategy focuses on what to display when, how to confirm pickup details clearly, and how to drive repeat orders without a third-party app.
Do you do the visual design too?
Yes — if you want Jax Web Pro to build the new flow, that includes menu, confirmation, and pickup detail page design. The strategy is the prerequisite; the build is a separate flat quote.
Keep going
Related consultations.
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Mobile Speed Audit
Measure load time on a real Florida phone — the test Google is actually running on your site.
Book it
GET THE ORDERS
YOU'RE LOSING.
Send your restaurant name and the way you take orders today. We'll come back with a flat quote and what we expect to find — usually within one business day.